The Problem with Eating Elephants

Kent Murawski

Recently, I was coaching a leader who felt overwhelmed. He said, “I know what to do, you eat an elephant one bite at a time. I guess I just need to get started.”¹

My trip to Uganda with my daughter in 2018

While there is truth to that statement, I didn’t think it applied to this leader. I knew his life, the challenges he was facing, and the responsibilities he was already managing. Instead of affirming his statement, I asked,

That’s true, but what if you are already full?

Or consider the Big Rocks theory. Popularized by Stephen Covey, priority is given to the “big rocks” or the most significant tasks, followed by smaller, less important activities. In the well-known object lesson, the big rocks (major priorities like health, family, relationships) only fit in the jar if placed first, before the pebbles (smaller yet important tasks), sand (minor tasks that are urgent but not important), and water (distractions that can consume time but don’t add value).²

It’s a great object lesson, and often true, but…

What if the jar isn’t big enough to hold all the big rocks?

When our plate is already full or the big rocks don’t fit in the jar of our lives (that’s called overwhelm), we have three choices:

  1. Keep pushing until burnout
  2. Eliminate
  3. Find an easier way

#2 is straightforward but not always easy. Start here and eliminate the unessential. Not everything is important. As John Maxwell once wrote, “You cannot overestimate the unimportance of practically everything.”³

#3 requires a little more explanation.

What If This Could Be Easy?

In his 2021 best seller ( Effortless) , author Greg McKeown introduces the principle of inversion. To invert means to turn an assumption or approach upside down, work backward, and ask, “What if the opposite were true?” When there are too many big rocks, effortless inversion means asking, “What if this could be easy?”

It’s a way to reset our thinking.

One of the best ways to make things easier is to simplify. It reminds me of an Aldous Huxley quote, “It’s dark because you’re trying too hard. Lightly, child, lightly.” McKeown noticed when he failed, it wasn’t because he hadn’t tried hard enough, it was because he was trying too hard. “Trying too hard,” he says, “Makes it harder to get the results you want.”

Have you noticed the same thing in your life? I have. That’s why I’ve simplified things  down to three primary responsibilities:

  1. Abide – keeping my faith and personal relationship with God at the center
  2. Relate – spend time relating and adding value to people (calls, texts, coffee, lunch, etc). This is how I’m wired and what drives business for me.
  3. Create – where I add the most value to people, am energized, and where my highest fulfillment comes from.

These three things are a part of who I am, and when I operate from who I am things just seem to go better.

A few months ago, business was slow and finances were tight. But since then, these three things came into focus and I’ve put them into practice. Our financial situation has drastically improved—not because I worked harder, but because I simplified things and stopped trying too hard.

From Overwhelm to Ease, Your Next Steps

Reflection Questions:

  • What area of your life feels most overwhelming right now? How might you make it easier rather than trying harder?
  • Which of your “big rocks” could be approached differently to reduce complexity?
  • What would your three core principles be if you simplified everything down to the essentials?

Over the next few weeks leading up to the holidays and the end of the year, I unpack those three things a little bit more.

Until then,

Kent

Sources

1 – The phrase dates back to 1970 when United States Army officer Creighton Abrams said, “He used it as a metaphor for military strategy, emphasizing the importance of breaking down complex operations into achievable objectives.”

2 – You can watch Covey’s classic “Big Rocks” video here.

3 – John Maxwell, Developing the Leader Within You

4 – Greg McKeown, Effortless

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By Kent Murawski July 28, 2025
When was the last time you ended a summer feeling more energized than when it started? ​​Summer brings changes for many of us—minimizing our motivation to work, disrupting work routines, and altering schedules. With summertime often comes a desire to slow down, and yet, we're not always sure how to do that. This week is my last new post for a little while (though I may resend some popular posts from the 2024-2025 season). I’m pressing pause to create space and pour my energy into finishing my new book. But stay tuned—when I’m back in six weeks, the newsletter will be refreshed with some exciting updates you won’t want to miss! Read to the end to find out more. In this week's edition of Catalyst, I want to share 3 ideas to help you effectively navigate summer. 3 Ways to Master Summer Without Burning Out 1) Stop and Think (Reflect) Socrates famously said, "The unexamined life is not worth living." For Socrates, life was more than pursuing the things that most men occupy themselves with, things like wealth, household affairs, status and position, and political clubs and factions. He believed that life only has value and meaning when we question what we think and know, and by more deeply understanding ourselves and others. The beginning of summer is an ideal time for reflection, and we all tend to occupy ourselves with the things Socrates talked about more than we probably care to admit. Taking a reflection day at the end of each quarter (consider removing "or trimester" for conciseness) can be an effective way to navigate seasonal changes. Finding a place far enough removed from your normal day-to-day life will help you get into a different headspace. A friend of mine often says: Change of pace + change of place = change of perspective. I've used hotels, monasteries, or even a beautiful outdoor location if the weather permits. Here are a few questions you might want to ask: How am I feeling spiritually, mentally, emotionally, and physically? How are my closest relationships doing? Am I living out my core values? Is my life moving in a direction I feel good about? What do I need to change or adjust? Here are a few ideas for how to conduct a reflection day: Prayer, meditation, or silence Review your biggest wins and assess your goals from the previous quarter Work on high-impact projects that require focus Preview the upcoming quarter and set your Big 3 goals: personal, marriage/family, work/business 2) Cut the Non-Essentials (Reevaluate) Both my wife and I work, so when summer arrives, we need to re-evaluate our schedules to accommodate our twelve-year-old son. In the past, I've made the mistake of trying to keep the same workload despite being home with him two days a week. I ended up frustrated all summer long, living in the tension of wanting to spend more time with him while trying to carry the same workload. Summer requires me to pare down my work roles to the essentials: Writing (currently working on a new book) Executive coaching (6-8 coaching clients) Relationship building and outreach Necessary administration (keeping this to 30% or less of my responsibilities) Moving forward, I will probably keep things this way. It feels more sustainable than the unrealistic expectations I previously held myself to. Once you define your key roles and responsibilities, the question becomes how to achieve better work-life integration not work-life balance. I use the Big 3 System. Choose only three big things to focus on at one time—quarterly, weekly, and daily. That's right, just three. Those three things are usually a combination of personal, marriage/family, and work. 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We went to see a movie, ate out, went to Six Flags, had a beach day, and took days in between just to relax. We loved it so much, we're doing a staycation again this year! Write down your list of summer expectations and plans. Now, cross out everything that feels exhausting and unfun. Don't try to fit everything in this summer. Pick a couple of things that feel life-giving and focus on those. Your Move Reflect. Re-evaluate. Rest. Choose one of the three and work on it in the next 24 hours. Plan a day of reflection. Have a conversation with your spouse. Choose how you're going to rest this summer. I don't care which one it is, just take action. Here’s one question to consider: What would you stop doing this summer if no one was watching? Most people think summer is about maximizing experiences and fitting everything in, but the truth is that the most productive leaders use summer to strategically subtract, not add. 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For Socrates, life was more than pursuing the things that most men occupy themselves with, things like wealth, household affairs, status and position, and political clubs and factions. He believed that life only has value and meaning when we question what we think and know, and by more deeply understanding ourselves and others. The beginning of summer is an ideal time for reflection, and we all tend to occupy ourselves with the things Socrates talked about more than we probably care to admit. Taking a reflection day at the end of each quarter (consider removing "or trimester" for conciseness) can be an effective way to navigate seasonal changes. Finding a place far enough removed from your normal day-to-day life will help you get into a different headspace. A friend of mine often says: Change of pace + change of place = change of perspective. I've used hotels, monasteries, or even a beautiful outdoor location if the weather permits. Here are a few questions you might want to ask: How am I feeling spiritually, mentally, emotionally, and physically? How are my closest relationships doing? Am I living out my core values? Is my life moving in a direction I feel good about? What do I need to change or adjust? Here are a few ideas for how to conduct a reflection day: Prayer, meditation, or silence Review your biggest wins and assess your goals from the previous quarter Work on high-impact projects that require focus Preview the upcoming quarter and set your Big 3 goals: personal, marriage/family, work/business 2) Cut the Non-Essentials (Reevaluate) Both my wife and I work, so when summer arrives, we need to re-evaluate our schedules to accommodate our twelve-year-old son. In the past, I've made the mistake of trying to keep the same workload despite being home with him two days a week. I ended up frustrated all summer long, living in the tension of wanting to spend more time with him while trying to carry the same workload. Summer requires me to pare down my work roles to the essentials: Writing (currently working on a new book) Executive coaching (6-8 coaching clients) Relationship building and outreach Necessary administration (keeping this to 30% or less of my responsibilities) Moving forward, I will probably keep things this way. It feels more sustainable than the unrealistic expectations I previously held myself to. Once you define your key roles and responsibilities, the question becomes how to achieve better work-life integration not work-life balance. I use the Big 3 System. Choose only three big things to focus on at one time—quarterly, weekly, and daily. That's right, just three. Those three things are usually a combination of personal, marriage/family, and work. 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We went to see a movie, ate out, went to Six Flags, had a beach day, and took days in between just to relax. We loved it so much, we're doing a staycation again this year! Write down your list of summer expectations and plans. Now, cross out everything that feels exhausting and unfun. Don't try to fit everything in this summer. Pick a couple of things that feel life-giving and focus on those. Your Move Reflect. Re-evaluate. Rest. Choose one of the three and work on it in the next 24 hours. Plan a day of reflection. Have a conversation with your spouse. Choose how you're going to rest this summer. I don't care which one it is, just take action. Here’s one question to consider: What would you stop doing this summer if no one was watching? Most people think summer is about maximizing experiences and fitting everything in, but the truth is that the most productive leaders use summer to strategically subtract, not add. They understand that rest isn't what you do after the work is done—it's what makes the work sustainable in the first place. You've got this.
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